The Business of Fashion, in partnership with Ekimetrics, published The CMO Brief to explore common challenges to marketing success, and how to overcome them with actionable insights.

This knowledge report, published in partnership with Ekimetrics, will explore common challenges to marketing success, and how to overcome them, with actionable insights from expert consultants, marketing leaders and executives from brands including Calvin Klein, Tod’s Group, American Eagle, Rare Beauty and Merit on how to rethink marketing strategies in 2026.